How to Track Email Responses with Microsoft Dynamics 365

Posted by Hamid Echane

Mon, Feb 13, 2017

Associations of all sizes run different campaigns throughout the year – from fundraising to membership drives to event registrations. One thing all campaigns have in common is communications. Email marketing is a cost effective method of communication and, according to Forbes, can give associations the best return on their time investment. In addition, by creating and sending emails through the native Marketing Campaign functionality in Microsoft Dynamics 365, associations can track email responses to determine the effectiveness of their campaigns.

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Topics: associations, marketing, Microsoft Dynamics 365

Going to the ASAE Annual Meeting? Meet us at the #MusicCityMingle!

Posted by pa_superuser

Fri, Aug 1, 2014

The ASAE Annual Meeting & Expo 2014 is almost here and we cannot wait! The Protech team is heading to Nashville Aug. 9-12 and will be at booth #629 on the expo floor. Stop by to learn more about how Protech Cloud Business Solutions, our cloud-based association management software powered by Microsoft Dynamics CRM, can help you deliver exceptional member experiences.

Prefer a set schedule? Contact us to schedule an in-person meeting during the event at the ASAE Business Connection Lounge. Or just stop by to say hi!

If you are looking for a more casual environment where you can network with other association professionals and industry leaders, don’t miss the #MusicCityMingle! Co-hosted by Protech, Cetrom and Balance Interactive, the Music City Mingle will be held at the Tequila Cowboy rooftop lounge—drinks and snacks are on us!
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Topics: association management software, Cetrom, associations, ASAE Annual Meeting

First-Time Executive Directors

Posted by Protech Cloud Business Solutions Staff

Wed, Apr 16, 2014

The next five years in the association and nonprofit industries will see many baby boomers retiring from their executive director positions. Assuming these key leadership positions will likely be younger executive directors who may not have previous experience running an organization. For these professionals, there are tips for survival that can help make the leadership transition a success.

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Topics: associations, leadership, executive directors, young professionals

Finding Funders

Posted by Protech Cloud Business Solutions Staff

Tue, Apr 15, 2014

Funding is a primary concern for every nonprofit. Beyond traditional fundraising campaigns, what else should your nonprofit consider? The following nonprofit professionals offer suggestions on what has helped them.

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Topics: nonprofits, associations, fundraising

Association Recruiting and Retention

Posted by Protech Cloud Business Solutions Staff

Mon, Apr 14, 2014

Every association, regardless of size, resources and industry, are concerned about attracting new members and keeping their existing members. But what are the best strategies for effective recruiting and retention? The list below demonstrates that the best strategies start with the basics.

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Topics: membership, member retention, associations, member recruiting

Building a Speaker's Bureau

Posted by Protech Cloud Business Solutions Staff

Thu, Apr 3, 2014

Your nonprofit may be asked regularly to give presentations and speak at events. But your staff may not always have the availability. Rather than lose the opportunity to connect in your community and share your expertise, build a speaker’s bureau!

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Topics: speakers, nonprofits, associations

Make the Most of Marketing by Connecting

Posted by Protech Cloud Business Solutions Staff

Fri, Mar 28, 2014

There is no magic bullet for marketing. Different organizations have different goals and these goals may change over time. What worked for one association may not work for another. What worked for your nonprofit last year, may not work this year. But there one element of marketing that is constant and 100% effective:getting to know your members, partners and supporters.

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Topics: nonprofit, connections, associations, marketing

Association Dues Structures

Posted by Protech Cloud Business Solutions Staff

Thu, Mar 27, 2014

With members expecting more value from their dues and associations facing leaner budgets, many associations are restructuring their dues systems. This isn't a simple or fast process. Associations must not only re-evaluate their dues structures, but also must make sure dues are fair and deliver value. Associations must also carefully communicate dues changes, not only to members, but also to staff, leadership and stakeholders.

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Topics: members, associations, dues

Non-Dues Revenue Streams for Associations

Posted by Protech Cloud Business Solutions Staff

Wed, Mar 26, 2014

With today’s economy, it is unlikely that associations can survive on dues revenue alone. Non-dues revenue isn't new for associations, but it is more critical than ever before as members struggle to justify and pay for their dues. Most associations already embrace non-dues revenue streams, such as sponsorships, conference fees and publication advertising. But it is important to explore what other opportunities there may be.

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Topics: members, associations, dues

Use Social Media to Your Advantage

Posted by Protech Cloud Business Solutions Staff

Tue, Mar 25, 2014

Associations have historically controlled their own information and news. The advent of social media has changed this. According to CNN, 75% of people get their news from social media, including information about associations. This shift, though, doesn't have to mean bad news for associations. It does mean associations need to be more proactive of how they use social media.

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Topics: social media, associations, communication

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